Valoween brings mixed emotions to each of us every year. It is not just about what to sell but how to sell it. Join Jackie Lacey to look at the design trends and the business end of being prepared for the black Friday for florists. Sunday a full day of presentations and hands-on design and Monday will concentrate on the business of a successful Valentine’s day.
In today’s market, it is not only about knowing what you plan on featuring for the holidays, but also, knowing what trends to anticipate, what special plants or flowers will be the hot new request and what can be done to stay ahead of the competition. This holiday-focused class will go over the design and business aspects of Mother's Day with real-time instructor feedback given by the end of class.
This class focuses on wedding bouquet trends, techniques to improve your design skills and style and tips to help you understand the building blocks of designing wedding bouquets in the retail market. You'll do three projects and receive real-time feedback by the end of class.
Creative Flair provides individuality and style to every design we do. Simply, it is what separates each design from another. Looking to prepare for accreditation? Join Jackie, as he focuses on understanding creative flair with design techniques and trends to improve your skills. You'll do three projects and receive real-time feedback by the end of the class.
Join us as we look at how to increase our understanding of what makes each celebration different when it comes to the holidays like Valentine's Day/ Mother’s Day and how to increase your opportunities with great techniques like foliage manipulation. Special guest designer Derek Woodruff AIFD, CFD, CF, PFCI, with Syndicate Sales, will show us new products and design tips to keep you in the know, while you continue to grow.
This in-depth class on the Elements and Principles of Design will give you a better understanding of the tools of the trade, Care and handling, backroom set up, basics of wedding/sympathy and events, with three to five projects each day. This is our most expansive course offered and is required for CFD national certification as an AIFD Education Partner.
Weddings are ever-changing. You have to stay on top of those changes. Join Sharon and Jackie, as they guide you through wedding styles for personal flowers, bouquets and centerpieces. Each day will provide hands-on projects and a look at various styles designed by your instructors. The concentrated time spent on wedding consultations alone is worth the investment.
Join instructor Jackie Lacey in Jacksonville, as he revisits designing for certification and competition, creative flair, design techniques and overall best practices for the testing process to help you be prepared to pass your state or national certification, floral competition or just to improve your design skills against your competition.