Floriology Institute | Innovative Floral Design & Business Education & Training

Alejandro Figueira Fernandes, AIFD, CFD, has a 20-year history in the floral industry. President and design Instructor for Alejandro Figueira Floral Artistry, Inc. and Owner of Ornatus Events in Davie, Fl. Alejandro was inducted as an accredited member of the American Institute of Floral Designers and continues to build his floral education and credentials as a Certified Floral Designer and Certified Floral Evaluator/Judge. His current concentration as student of EMC program ‘European Master Certification’ and Ikenobo Ikebana Society of South Florida continue to build his knowledge and expertise. Alejandro is an active participant in many local, state and national floral competitions where he has won or placed in the top tier of his peers.

Jackie Lacey has over thirty-five years of experience in the retail floral market and floral education field. His portfolio includes an extensive background in the retail floral market and wedding/event design experience. Most recently he has been the lead consultant and director to provide distinctive event/wedding planning and décor for a Chicago Event Company and currently an advisor and Education Specialist for Floriology Institute, Fitz Design, Fiorology Mexico and Industry leader in market trends, current design trends, industry education and retail marketing.

As the owner of Trend On Design, in Eden Prairie, Minn., Schroeck lives by the mantra “educate, inspire, influence” and it shows. She thrives on the energy of a crowd, and she’s passionate about introducing even seasoned floral professionals to new products, creative mechanics and design techniques to become more innovative and profitable designers.