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In this course, you'll explore some advanced social media tools and techniques to maximise sales and reach. You'll learn about the importance of Pinterest, create live videos on Facebook and Instagram, and we'll get you started with online advertising.

  • Learn with world-leading experts through demonstrations and video lectures

  • Complete practical exercises and share these with your tutor and classmates

  • Complete your learning at your own pace, at any time, and anywhere

Course Curriculum

Instructors

Renato Cruz Sogueco, AAF, PFCI

Business Instructor

Renato serves as Vice President of Digital Strategy and Education at BloomNet, a premier florist services company. His primary role is to serve BloomNet’s member florists by developing customized services and solutions focusing on search engine optimization (SEO), search engine marketing (SEM), social media, content marketing and mobile strategy to help them build web sales and engage customers. He served as Chief Information Officer (CIO) for the Society of American Florists (SAF).

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